### How Cashback Rewards Programs Drive Banking Customer Engagement (Infographic)

By [Erica Forrette](/content/blog/author/erica-forrette/index.html)
on
August 09, 2023

In light of ever-higher customer expectations and higher churn rates, it's imperative for financial institutions to devise a strategic approach to effectively engaging and retaining their customers.

[Read More](/content/blog/how-cashback-rewards-programs-drive-banking-customer-engagement/index.html)

---

### The Rise of Mobile Commerce in Online Shopping

By [Erica Forrette](/content/blog/author/erica-forrette/index.html)
on
March 16, 2023

In Q4 2022, according to Comscore, mobile commerce sales set a new record. M-commerce accounted for 38% of the total online sales in Q4 2022, reaching a new all-time high of $127.5 billion.

[Read More](/content/blog/rise-of-mobile-commerce-online-shopping/index.html)

---

### Shopping Rewards Programs: The Cornerstone of Consumer Engagement for Banks, Card Issuers, and Fintechs in 2023 and Beyond

By [Shawn Conahan](/content/blog/author/shawn-conahan/index.html)
on
December 12, 2022

At October’s Money20/20 USA event in Las Vegas, I met with 26 banks and other financial services companies. Do you know what ALL of them said? Literally all of the consumer-facing financial ...

[Read More](/content/blog/shopping-rewards-programs-cornerstone-consumer-engagement-banks-2023/index.html)

---

### A Look Back at the 2022 Las Vegas Money20/20 Fintech Conference

By [Andy Newman](/content/blog/author/andy-newman/index.html)
on
November 02, 2022

In late October, Money20/20 USA was back, with an estimated 8,000 participants from 94 countries, and 3,000 companies converging on a chilly Las Vegas. Attendees were there looking to meet market ...

[Read More](/content/blog/2022-las-vegas-money2020-fintech-conference/index.html)

---

### Build Customer Loyalty in Banking At Scale with "Reverse Personalization"

By [Erica Forrette](/content/blog/author/erica-forrette/index.html)
on
August 31, 2022

In today’s modern banking world, banks understand that they need to move beyond merely having a transactional relationship with their customers. To accomplish this, they need to increase customer ...

[Read More](/content/blog/reverse-personalization-banking-customer-loyalty/index.html)

---

### Why "Super Apps" for Personal Finances Are Gaining Steam, and What It Means for Banking Loyalty

By [Jason Fuentes](/content/blog/author/jason-fuentes/index.html)
on
February 07, 2022

Just a few years ago, apps owned by Google and Meta (a.k.a. Facebook) accounted for 80% of the apps on our phones’ home screens: Facebook, Gmail, Instagram, YouTube, WhatsApp, Google Calendar, Maps, ...

[Read More](/content/blog/why-super-apps-personal-finances-gaining-steam-banking-loyalty/index.html)

---
