Wildfire Blog (10)
Wildfire Ranks No. 60 in the Inc. 5000 Boasting a Three-Year Revenue Growth Rate of Over 7,400%
By Erica Forrette on August 15, 2023
SAN DIEGO – August 15, 2023 / PR Newswire /– Inc. revealed today that Wildfire Systems Inc., an innovative financial technology platform that powers reward programs, shopping companions, and content ...
How Cashback Rewards Programs Drive Banking Customer Engagement (Infographic)
By Erica Forrette on August 09, 2023
In light of ever-higher customer expectations and higher churn rates, it's imperative for financial institutions to devise a strategic approach to effectively engaging and retaining their customers.
Cashback Rewards on Mobile: An Introduction to Wildfire’s iOS Safari Extensions and Android Alerts
By Erica Forrette on August 07, 2023
Given the ubiquity of smartphones in our lives, and the fact that 92% of internet users access the internet using a mobile phone of some kind, it’s no surprise that modern consumers simply expect to ...
Fix Your Customers' Cashback Rewards Extensions: Help Disable Ad Blockers
By Andrew Jurgenson on July 26, 2023
If your customers are earning cashback rewards for online shopping using your company's cashback browser extension but they also have an adblocker installed, they might have noticed warnings from the ...
Wildfire Systems Launches RevenueEngine to Drive Monetization of Generative AI-Powered Offerings
By Erica Forrette on July 25, 2023
RevenueEngine is a first of its kind solution that provides companies on the forefront of AI innovation the ability to earn revenue from the content they create.
Economic Uncertainty Drives Behavior Changes (Infographic)
By Erica Forrette on July 14, 2023
Amidst economic uncertainty, consumers are changing their shopping behaviors and placing more importance on ways to save money with digital tools. Our recent whitepaper, "Shopping in the New Normal: ...
RBC's Loyalty Program Wins Top Honors at the 2023 International Loyalty Awards
By Erica Forrette on July 06, 2023
Update: RBC won the prestigious "Loyalty Program of the Year (Americas)" award again in 2024! Congratulations RBC! Congratulations to Wildfire client, The Royal Bank of Canada (RBC). RBC's Avion ...
Shopping Smarter, Not Harder (Infographic)
By Erica Forrette on July 03, 2023
Amidst ongoing inflation and high prices, consumers are changing their shopping behaviors. Our recent whitepaper, "Shopping in the New Normal: Responding to New Consumer Habits That Are Here to ...
Using Google Analytics 4 (GA4) To Track Cashback Reward Programs
By Andrew Jurgenson on June 27, 2023
Measuring website performance and understanding user behavior online is crucial for success. For years, Google Analytics has been the go-to tool for tracking and analyzing website data. However, with ...
Don't Count Them Out: Why Cashback Browser Extensions Work for Merchants
By Erica Forrette on June 22, 2023
Technology continues to shape the way we live, work, and shop. One technological advancement that has become popular is browser extensions.