Wildfire Blog (2)

How to Maximize WCN ROAS with Premium Placements and Commission Increases

By Lisa Belisle
on
April 20, 2026

Most of us know that consumers generally try to avoid traditional ads. But those same shoppers will actively look for coupons, cash back, and loyalty rewards.

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Why Merchant-Funded Loyalty Rewards Matter More in Today's Economic Environment

By Erica Forrette
on
April 14, 2026

For today’s consumers, finding ways to save money is a top priority. Faced with inflation and average credit card interest rates exceeding 25%, a growing number of shoppers are tightening their belts ...

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Wildfire Systems to Power Affiliate Monetization for Credit Key’s B2B Marketplace

By Wildfire Systems
on
March 30, 2026

Partnership enables Credit Key to add thousands of merchants to its B2B marketplace, creating a new revenue stream while helping brands reach high-value buyers

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Rewards Program Marketing: Best Practices for Marketing Your Shopping Portal

By Aurea Almeida
on
March 20, 2026

For our clients, launching a shopping portal is a fantastic way to drive engagement, capture shopping behavior insights, and create new revenue streams. However, the rule of "build it and they will ...

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Wildfire Systems Expands White-Label Shopping Portal Globally, Bringing Localized Shopping Rewards Experiences to International Markets

By Wildfire Systems
on
March 03, 2026

The hosted, fully-managed shopping portal is now live in 185 countries, offering access to over 10,000 international merchant programs

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Unlock untapped revenue: Introducing the new Logged-Out Couponator feature

By Brook Denny
on
February 09, 2026

For Wildfire’s white-label shopping extension partners, the "unauthenticated user" represents a significant missed opportunity. Our data shows that approximately 1 in 10 users who install a client’s ...

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How Browser Extensions Fuel App Engagement and Your Loyalty Ecosystem

By Tristan Barnum
on
January 19, 2026

For too long, the browser extension has been underestimated. It’s often viewed merely as a tactical add-on for delivering coupons or cashback, but in reality, the cashback rewards browser extension ...

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Wildfire Accelerates Platform Momentum in 2025 with AI, Retail Media, and Self-Optimizing Commerce Intelligence

By Wildfire Systems
on
January 14, 2026

Company’s continued aggressive growth driven by new products and partnerships, unlocking smarter monetization for clients, advertisers, and consumers

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How Banks Can Offer Rewards on AI-Assisted Shopping

By Tristan Barnum
on
January 08, 2026

If you haven’t been living under a rock this year, then you’ve heard about how the online shopping landscape is undergoing a rapid transformation on two fronts: 1) how customers conduct product ...

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Built In Honors Wildfire Systems in Its Esteemed 2026 Best Places To Work Awards

By Wildfire Systems
on
January 06, 2026

Wildfire Earns #59 on Built In's Best Places to Work in San Diego List San Diego, Calif. // January 6, 2026 — Wildfire Systems, an innovative financial technology platform that powers loyalty and ...

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