Wildfire Blog | Shopping Portals
Rewards Program Marketing: Best Practices for Marketing Your Shopping Portal
on
March 20, 2026
For our clients, launching a shopping portal is a fantastic way to drive engagement, capture shopping behavior insights, and create new revenue streams. However, the rule of "build it and they will ...
Why You Should Include a Shopping Portal as Part of Your Cashback Program
on
May 09, 2025
A simple and effective option to help enhance a cashback rewards program is by integrating a shopping portal (aka rewards directory, deal portal, or offer wall.) A shopping portal serves as a ...
Digital Coupon Marketing Best Practices: How To Promote Your Shopping Portal
on
March 19, 2025
Digital coupons remain a consistently favorite tool for online shoppers looking to save money. In Wildfire’s 2024 consumer survey, 72% of consumers stated they were more interested than ever before ...
A Comparison of Shopping Portal Features: What To Consider Offering Your Customers
on
March 12, 2025
A shopping portal can be an important component of a shopping rewards program and can open up the rewards program to all users, not just those who have a browser extension. A well-designed shopping ...
Wildfire Systems Launches Hosted White-Label Shopping Portal
on
March 09, 2025
Managed offering enables clients to rapidly launch branded shopping sites featuring cashback, coupons, personalized deals, and retail media promotions SAN DIEGO, Calif., – March 10, 2025 – Wildfire ...
Digital Coupons, Differently: How To Use Wildfire's JSON Feeds to Build an Offer Wall
on
May 31, 2023
Why Digital Coupons are Important As noted in our other post about offering digital coupon solutions to your customers, saving money with coupons is in high demand right now. With inflation ...
How to Enhance Customer Experience with a Custom Shopping Site
on
January 04, 2022
One way companies, and financial services brands in particular, can convey the benefits of a cashback rewards program for their customers is through the addition of a custom shopping site or offer ...