Wildfire Blog (5)

Wildfire Systems Supercharges Loyalty Program Growth with Action Rewards

By Wildfire Systems
on
April 16, 2025

New automated incentives feature in Wildfire's white-label rewards platform helps businesses drive engagement and revenue with zero technical lift.

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Meet Action Rewards: Maximize Participation in Your Rewards Program

By Aurea Almeida
on
April 15, 2025

Wildfire has launched Action Rewards, a powerful promotional tool designed to help our clients drive participation and engagement in their rewards programs. Action Rewards offers plug-and-play ...

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Digital Coupon Marketing Best Practices: How To Promote Your Shopping Portal

By Aurea Almeida
on
March 19, 2025

Digital coupons remain a consistently favorite tool for online shoppers looking to save money. In Wildfire’s 2024 consumer survey, 72% of consumers stated they were more interested than ever before ...

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A Comparison of Shopping Portal Features: What To Consider Offering Your Customers

By Max Spadafore
on
March 12, 2025

A shopping portal can be an important component of a shopping rewards program and can open up the rewards program to all users, not just those who have a browser extension. A well-designed shopping ...

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Wildfire Systems Launches Hosted White-Label Shopping Portal

By Wildfire Systems
on
March 09, 2025

Managed offering enables clients to rapidly launch branded shopping sites featuring cashback, coupons, personalized deals, and retail media promotions.

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How a Shopping Companion Can Deliver Customer Value Beyond Cashback Rewards

By Stephanie Cruz
on
February 20, 2025

When most people think of shopping companions - such as browser extensions that help customers save money - they immediately picture cashback rewards or coupon finders. Shopping companions like ...

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Wildfire Introduces Benefits & Loyalty Amplifier to Enhance Cardholder Engagement and Drive Revenue Growth

By Wildfire Systems
on
February 18, 2025

First-of-its-kind offering delivers contextually relevant value-added services and cardholder benefits at the right moment in consumers’ online shopping journey.

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How WCN Is a Different Type of Retail Media Platform

By Erica Forrette
on
February 12, 2025

To drive revenue in the current digital ad landscape, advertisers are constantly seeking new ways to capture customer attention, acquire new buyers, and ultimately drive incremental sales.

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Wildfire Launches Wildfire Commerce Network

By Wildfire Systems
on
February 02, 2025

Enables brands to distribute contextually relevant promotions and tailored rewards within consumers’ shopping journeys across Wildfire’s network of shopping companions.

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UDAAP Compliance: What It Means for Banks and Cashback Rewards Programs

By Michele Maley
on
January 09, 2025

In the financial services industry, trust is the most critical consideration. To safeguard consumer interests and promote ethical business practices, the Dodd-Frank Act introduced UDAAP - short for ...

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